Thursday, April 14, 2011

Really? I Mean Really?

The M&S Autograph Leaves Multiway Bra
World's first carbon neutral bra:
The world's first carbon neutral bra, made in a factory run on solar panels, has been launched onto the fashion market with hopes that all clothing will be more environmentally friendly in future.

The Marks and Spencer (M&S) lingerie set, that will be available online, was made in an 'eco factory' in Sri Lanka where energy has been reduced a third through measures like making sure all lighting is from the sun or low energy light bulbs. It is powered by hydroelectricity produced on a nearby river and solar panels on the roof.
So, it's a dark, third world sweat shop and they plant a few trees and claim a carbon credit.  Good scam.  No word on whether the panties are 'carbon neutral', though.  I anybody really buying this because it's 'carbon neutral'?

You know what's more energy efficient than a carbon neutral bra, don't you?

No bra...

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