A View from the Beach: Rule 5 Saturday

Saturday, September 4, 2021

Rule 5 Saturday - Olivia Pascale

This week for Rule 5 I dug up Olivia Pascale:

It’s an honor to speak with you today. Why don’t you give us some details about you and your story. How did you get to where you are today?

Thank you so much for having me! My name is Olivia, I started in the entertainment industry at 9 years old as a child model. I continued to model throughout my adolescent and teenage years and created my Instagram account @Oliviapw back in 2014 after graduating high school to share my modeling photos. One thing lead to another and I took advantage of the opportunity the influencer space presented. I have been monetizing my social media platforms since 2018 and since have started other projects with my business partner, Jessica martin, including my Podcast, Whiskey & Water, as well as my creative agency, Mood.

Let’s talk about the work you do. What do you specialize in and why should someone work with you over the competition?

So right now, I am running my creative agency, Mood, with my partner and helping small businesses and brands with content creation, brand activations, influencer campaigns, etc. We specialize in content creation for companies to use digitally on their websites, social media channels, paid ads, etc. Most of our clients focus on lifestyle and product photography, as well as short-form videos for TikTok, Instagram Reels, and Facebook ads.

We offer a huge value, yet, stay affordable for these businesses who don’t have the budgets to hire entire production agencies- which can run in the tens of thousands of dollars. Our competitive edge is that we are able to leverage our network to work with local models, venues, studio locations, make-up artists, and creatives within our circle. Everything is done in-house so when a brand signs on with us they get to sit back and relax and watch us put in the work.